Blending the imaginative with the analytical to create design that communicates.
A Seasonal Brand Experience
Branding and Promotion for a Boutique Consulting Firm Using Art and AI to Transform Revenue Operations
9/10/2025
Levver is all about building best-in-class revenue engines for their clients and utilizing the most efficient technology available, but there's another side to how they scale revenue so quickly – it's the creative process. I don't claim to understand it, but it's fun to watch! Andrew D. Henke, Nate Stoltenow, and David Askvig are building for the long-term with artificial intelligence, organic creativity and unmistakable authenticity.
My artwork is featured as part of their first seasonal brand experience. Instead of a set-it and forget-it identity, new original artwork on the website and collateral will connect the company image to what's relevant for the team throughout the year.
Custom artwork reflects Levver's commitment to custom solutions for their clients and nods to their wild belief that people and AI can enhance each other, not just compete for the limelight. This piece is "Winter Storm Watch" and it's an original oil painting by yours truly.
The painting is being used on the website, partner linkedin profiles, and for the cover of a promotional branded notebook that will be mailed out to all Levver’s clients. Next we’re designing some custom pages of the notebook that will highlight the processes Levver employs to grow revenue for clients.
Understanding Levver’s business model enough to create visuals and messaging is forcing my brain to expand beyond it’s normal capacity. This is what I love about creative consulting – the learning that preceeds translation.